Demand data

Your catalogue tells buyers what you offer. This tells you what they want.

Every build a customer assembles is a vote — for a floorplan, a finish, a package, a price point. The configurator counts those votes, and once a quarter it tells you what next season should look like.

Builds per week counting
  • Solar & off-grid18%
  • Walnut interior27%
  • Chrome trim2%
sample view
  • Sierra Red exterior31%
  • Walnut interior package27%
  • Twin-bunk floorplan22%
  • Solar & off-grid package18%
  • Chrome trim package2%
  • Savedbuilds kept by buyers
  • Sharedlinks sent onward
  • By placesplit by dealer

Four questions it answers without a survey.

  1. 01

    What should we build next season?

    The floorplans and packages buyers keep assembling — ranked, months before the order book shows it.

  2. 02

    What should we stop carrying?

    Options nobody picks cost you inventory, supplier minimums and catalogue space. Now you can see them.

  3. 03

    What should each dealer stock?

    Demand splits by place. What Texas configures is not what Idaho configures, and the lot can follow that.

  4. 04

    Where do buyers give up?

    The step where builds are abandoned is usually a price jump or a missing option — both of them fixable this week.

Quarterly report

It arrives on its own, four times a year.

You do not have to log in, filter anything or learn a dashboard. Every quarter a short report lands in your inbox: what rose, what fell, what nobody chose, and where builds were abandoned — with a note from us on what we would change.

It is the part clients keep quoting back to us a year later. Nobody else can tell them what their own buyers wanted and did not order.

See a sample report
Q3 · demand reportexample
  • Solar & off-grid moved from 11% to 18% of builds — supplier order raised before the season.
  • Chrome trim held 2% for three quarters — dropped from the catalogue, one supplier minimum saved.
  • Texas configures long-body builds twice as often as the network average — two units re-allocated.
  • Most builds are abandoned at the power step — the price jump there is worth a second look.

Whose data this is.

Yours. We collect what buyers configure on your own places, use it to run your configurator, and never pool it with anyone else's. Nothing is sold on, and nothing leaves for another brand.

  • Configurations, saves and sharesCounted
  • Split by dealer, partner or campaign pageCounted
  • Sold to third parties or pooled across brandsNever
  • Export or a feed into your BIOn request
  • If you stop the programGoes offline with the access

Your analytics counts visitors. This counts decisions.

You almost certainly have web analytics already. It can tell you that four hundred people looked at a page — never which build they wanted.

Web analytics tells you

  • How many people opened the lineup page
  • How long they stayed and where they came from
  • Which page they left from
  • That a form was submitted

Demand data tells you

  • Which floorplan, finish and package they chose
  • What they kept, saved and sent to someone else
  • The option where they stopped and closed the tab
  • What every region and every dealer configures differently

Both are useful. One is about traffic, the other about production — and only the second one changes what you build.

Find out what your buyers actually want.

It starts counting from the day your configurator goes live — and the first report lands a quarter later.

NextRV & MotorhomesThe flagship: every floorplan and finish, live at every dealer.Read on →NextHow it worksFive steps, and you are only in three of them.Read on →
Not ready for a call?Send your price listWe'll come back in writing with what your configurator would include and what it would cost.Get it in writing