Any configurable product

If it is built to order from a list of options, it can be configured.

We are known for coaches, boats, homes, cabinets and furniture — but nothing about the method is specific to them. What matters is that your product is made to order, expensive enough to think about, and sold from a catalogue nobody can picture.

  • An honest answer on the first call
  • Same price rule as every other industry

Three questions, and you know

  • 01Is it made to order?Built after the sale, from choices the buyer makes.
  • 02Do people think about it for weeks?If the decision is instant, a configurator has no work to do.
  • 03Are there options you cannot photograph?More combinations than photographs is the whole opportunity.

Three yeses and it will pay for itself. Two and it is worth a call.

Products people ask us about.

None of these are on our industry list. All of them fit the method.

  • Trailers & horseboxes
  • Spas & swim spas
  • Sheds, cabins & ADUs
  • Doors & windows
  • Playgrounds & park equipment
  • Agricultural attachments
  • Medical & lab equipment
  • Commercial signage
  • Office & contract furniture
  • Stone & countertops
  • Yours, probably

Straightforward, and what needs a longer conversation.

We would rather tell you on the first call than three weeks in.

Straightforward

  • Hundreds of colours, materials and fabrics — never counted
  • Several models or bodies built from shared parts
  • Rules: this option requires that one, excludes another
  • Different prices per dealer, region or campaign
  • A catalogue that changes every season

Needs a longer conversation

  • Every unit genuinely one-off, with nothing repeating
  • Parametric geometry driven by millimetres the buyer types in
  • Live pricing pulled out of an ERP with its own discount rules
  • Three or more unrelated products in the first month
  • No drawings, no files and nothing we can measure

Nothing in the right-hand column is a no. It means we scope it and quote it properly instead of pretending it is standard. The price rule is the same either way →

Being first in your category is worth something.

We take the first brand in each category on founding terms, because your build teaches us the category and your name sits on the page while it does. If nobody in your industry is doing this yet, that is the argument, not the objection.

Tell us what you make
  • System launch and your first model$14,500
  • A model and one layout open to buyers$750 a month
  • Each further model+$250 a month
  • Each further layout+$100 a month
  • Each dealer rooftop$249 a month
  • A percentage of your sales0 %

Describe your product in two lines.

We will tell you honestly whether a configurator earns its keep on it — and what yours would cost.